With extensive experience using InDesign, I specialise in creating promotional leaflets and lookbooks. I ensure the proper use of CMYK colours (for graphics) for optimal print quality and select high-definition images to avoid pixelation or low-quality visuals.

PRINT

The B2B marketing for The Middle Daughter primarily focused on creating ‘Look Book’ which essentially were catalogues to showcase the collection for the season. These materials included the images for the pieces, information and price. The brand consists of clean and clear aesthetic that focused on the clothing.

Part of the B2B marketing for JRP Distribution required creating monthly promo sheets/catalogues for customers such as garages and automotive shops. It includes the products that are included in the month’s promotion with their discounts - it is important that this was clear to the reader. I used the brand’s main colour scheme (blue, orange and grey) to enhance the discounts and prices and to clarify that this is from JRP Distribution.

Digital Art

Videography

Marketing